Showing posts with label habibian. Show all posts
Showing posts with label habibian. Show all posts

Saturday, 26 November 2011

Persia's Signature Carpets Of The Late 19th, Early 20th Centuries

TEHRAN, Nov. 26, 2011 – If there is a gold standard for Persian carpets produced at the turn of the last century, it is the magnificent rugs woven and signed by master artists working in small studios.

These signature rugs remain legendary today, as do the names of the "ustads", or master weavers, who designed them.

Just five of the best known master weavers are:

Mohammad Hassan Mohtashem, working in Kashan in the late 1800s.

Aboul Ghasem Kermani, in Kerman at the turn of the last century.

Hajji Jalili, in Tabriz at the turn of the last century.

Fatollah Habibian, in Nain in the early to mid 1900s.

Agha Reza Seyrafian (or Seirafian), in Isfahan in the early to mid 1900s.

These masters, and the workshops they led, were so innovative in reworking traditional designs, devising new ones, and playing with color palettes that they were the recognized trend setters of their time.

Their work can be stunningly beautiful.

At the top of this page is a signed carpet by Aboul Ghasem Kermani. It is a hymn to ancient Persian history that depicts in astonishing detail the ruins of Persepolis, the 5th century BC palace of Darius I and Xerxes. The carpet is available from the Nazmiyal Collection of New York.

Here is another signed carpet by Aboul Ghasem Kermani. This one shows the designer's ability to work equally well with floral patterns. It, too, is available from the Nazmiyal Collection in New York.

The carpets of these master weavers have been copied so many times since their deaths that the weavers' names have become generic today for whole types of carpets based on their designs.

But the masters' original works have never been equaled and may well never be. That is because they are the product of a historical moment when Persia's carpet industry was reviving rapidly after centuries of neglect and the spirit of a renaissance was in the air.

The carpet industry had suffered badly during the period of political upheavals that wracked Persia in the 1700s and early 1800s and by the time stability returned many things had changed dramatically.

The royal court system, long the patron for the best arts, was severely weakened and economic power was increasingly passing into the hands of wealthy merchant families. They, and customers in Europe where Orientalism was by now in full swing, became a rich new market for Persian carpet producers who competed fiercely to win it.

The result was the birth of the modern workshop system of carpet production, the system which remains the basis for most oriental rug production today. Unlike the large court-supported workshops of the past, these new ateliers had to be smaller to be commercially successful. And whereas the court workshops had valued tradition above all, now there was increasing room for innovation, as well.

Here is a carpet by the master weaver Seyrafian available from the Nazmiyal Collection in New York.

The best workshops of the late 19th century and early 20th century in Persia functioned much like artists' studios.

The masters were sought after by the wealthiest customers, who commissioned rugs and paid in advance. The advance payment, in turn, provided the capital for the master weavers to obtain the best materials and hire highly skilled artisans.

Just how much status the customers accorded the master weavers was shown by the practice of signing the master's name into the rugs as they were woven – something virtually unknown under the court patronage system. The date the carpet was woven was also sometimes included.

Over the decades from the late 1800s to the mid-1900s, the master weavers brought new fame to many of Iran's traditional weaving centers. At times, they were directly associated with the successful revival of an individual city's weaving industry after it had slumped drastically during the previous centuries.

The master weaver Mohtashem is one example. He began work in Kashan around the 1880s at a time when the city's carpet weavers had long ago switched to making shawls. But even as he succeeded in the textile business, he could see it would soon collapse under the pressure of the new machine-produced textiles flooding in from Europe.

Here is a carpet by the master weaver Mohtashem available from the Nazmiyal Collection in New York.

According to legend, Mohtashem re-invented himself, and the city's carpet industry, when he married a woman from another famous carpet center, Sultanabad, who was a skilled rug weaver.

He provided her with Merino wool imported from Manchester – the wool he usually used for textiles – and discovered its high quality allowed a higher knot count for creating detailed motifs with a high pile.

The revival of Kashan's carpet industry, which had been dormant since the fall of the Safavid dynasty in 1723, quickly followed.

In 1890, records show, there were only three operating looms in Kashan. By 1900, there were 1,500 and by 1949 there were 4,000. Fueling most of the growth was Mohtashem's innovation – the use of Merino wool – which continued until the imported wool market crashed with the Great Depression.

Ultimately, Mohtashem's innovation was so successful that his own name became the generic name for all the Kashan carpets woven with Merino wool, which sometimes were also known as "Manchester Kashans." Only the fact that some of Mohtashem's own signed carpets remain helps to preserve the memory of the man himself, about whom little more is known.

A similar revival took place in Nain and is attributed to another of the master weavers, Habibian.

Here is an example of a Nain carpet available from the Nazmiyal Collection in New York.

Legend has it that Habibian was the son of the owner of a textile workshop producing abas, a woolen outer garment that usually is striped.

When the market for abas collapsed because clothing fashions were becoming more European in the early 1900s, Habibian switched full time to carpets along with his brother Mohammad.

The Habibians helped turned Nain, which previously had no history as a carpet center, into a city with a reputation for exceptionally fine pieces. Both the Habibian brothers lived and worked in Nain for decades before Mohammad died in 1986 and Fatollah in 1994.

Most of the Habibians' rugs bear their names but that is not the case for all master weavers. In many cases, just a few signed rugs remain and in others cases they are so rare that experts wonder whether some legendary names actually refer to a style rather than to an individual master and his workshop.

Hadji Jalili is one such example. The name is routinely used in the rug business to describe the beautiful floral rugs woven in Tabriz at the end of the 19th century. It also is believed to refer to a particular designer whose success in developing a trademark mix of lighter colors of pinks, gold and grays that helped rouse the famous weaving city from a long period of dormancy.

Here is a Hadji Jalili carpet available from the Nazmiyal Collection in New York.

Yet so many of the best Tabriz carpets have since been attributed to Hadji Jalili that they could not possibly all have been woven by a single master's atelier.

So, how should one regard the name Hadji Jalili?

Jason Nazmiyal, whose Nazmiyal Collection deals in antique rugs, says there are two possibilities.

When a master weaver has signed a carpet, then the signature offers clear documentation that the master existed and that the rug originated in his atelier.

But when this documentation provided by a signature does not exist, Nazmiyal says, it may make better sense to think of a master's name as the name of a period of weaving rather than just one person.

"The masters were trendsetters and the look they developed was what everyone was following, the customers and the other weavers," he notes. "They were like top fashion designers today and their impact was far bigger than what they alone produced."

Looking at it that way recognizes that – many decades later – it is not always possible to distinguish designers from the fashions they create and those they inspire. The mystery of who exactly Hadji Jalili was may never be solved, but the beauty of the work attributed to him will never be forgotten.

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Friday, 22 February 2008

Selling Persian Carpets On Italian TV Is A Passion

ROME, February 22, 2008 -- Germany and the United States are the countries that buy the most Persian rugs, each year taking about 50 percent of Iran’s exports.

But it is Italy, the third biggest consumer, which seems to love them the most.

It is only in Italy that Persian carpets appear night after night on their own television shows, sometimes on two channels at once.

The shows are for telemarketing but, because carpets are beautiful and because Italians are unabashedly public in their adoration of beauty, the shows have become national institutions. On the air for decades, they have their own recognizable stars whose one-man performances attract not only carpet buyers but just-lookers of all sorts.

The king of this commercial theater is Alessandro Orlando, whose full name composed of two first names is enough to be memorable by itself. He appears on the Telemarket Green Elephant satellite channel, which also sells everything from porcelain to paintings to antique furniture. Alessandro sells those, too, but he reserves his most passionate performances for carpets in general and Persian carpets in particular.

As the show begins, he is sitting or standing alone in a cocoon of carpets. They are hung on the walls beside and behind him. They cover the floor beneath him. He is pensive.

“Over the past 100 years, there have been only five names of master Persian carpet makers known the world over,” he begins. “Mohtashem, Hadji Jalili, Habibian …”

“The most famous of them is Usted Fatollah Habibian. So famous that three years ago Iran, recognizing his work as part of its national patrimony, forbid removing any remaining Habibians from the country.”

Now, Alessandro looks directly at the camera and the pace quickens.

“But tonight, we have something extraordinary. No museum, no gallery in Europe has ever assembled the kind of collection of Habibians we have here, on these walls. There are only two Habibians in London’s V&A, a couple in Tehran’s carpet museum …”

Then, just when the camera pulls back and begins showing the carpets on display, Alessandro does what makes his show – and Italian telemarketing – so sui generis. He doesn’t begin selling, but pauses instead to launch into a full 15-minute homage to Habibian, his career, and his art.

That includes: Habibian’s birth around 1900, his early years aspiring to be a musician in Nain, the city’s rich tradition of weaving that shifted his attention to design, and finally his discovery of a new way of wrapping six strands of silk into a single fiber which, Alessandro says triumphantly, makes his carpets “as absolutely indestructible as they are beautiful.”

There are photos of Habibian on screen, sitting in a room of carpets. Alessandro has become his voice. “A true master can only produce 500 carpets in his lifetime because he is a perfectionist," he says. "We live in a world of false artists, false because they imitate the masters. They are good but they are ‘copyists’ … you will never find two Habibians that are the same, any more than two Picassos.”

When the selling finally does begin, the mood becomes much more businesslike. But Alessandro has set the stage so well that the prices of the goods on sale raise doubts only among collectors. For the rest, the tag of just 5,250 Euros for a six-square-meter designer carpet is a dream come true.

Alessandro's superlatives ring out and, in the background, so do the phones.

“A white diamond to put in your salon!”

“An enchanted garden!”

“A palace constructed from a carpet!”

“Mama … a Habibian!”

By the time it is over – a full hour later – Alessandro has sold enough to put noticeable gaps in the wall of carpets behind him. Muscular arms that briefly appear on camera pull the sold pieces down and take them away.

Alessandro himself is exhausted. He has walked the equivalent of several kilometers within his small studio, knelt on carpets, draped ones he likes over one knee, draped ones he likes even more over one shoulder, and generally proven that the church of art in Italy is every bit as impassioned as evangelist churches in America.

What does Alessandro look like? He is simply the man you would find standing beside you at the counter of an espresso bar, with a rumpled suit and no briefcase. His most prominent features are his black hair, which contrasts vividly with his graying temples, and his black eyebrows which rapidly change expression. He is Everyman.

There are lesser stars of Italian telemarketing, which runs 24 hours a day. But no others rise above their on-screen roles. There is a more intellectual type who whispers footnotes of art history, there is a more physical type who comes on strong like a boxer, and there is a hypnotic type who intones over and over: “with this investment you will never lose.”

There is even a man who dresses in a brocaded jacket like a yacht captain, but he sells antique dressers and commodes, not textiles.

The telemarket programs have been on the air so long that thousands of people have circulated through them as off-screen prompters whispering carpet dimensions and prices to the showmen or as delivery boys taking the goods to customers.

Hadi Dadashian, an Iranian-American who lives in San Francisco, worked with a telemarketer while he was a student in Rome decades ago. He still remembers a delivery to Gina Lollobrigida.

“When we got to her apartment it was very late at night,” he says. “She was all alone and she opened the door herself.”

He recalls that the actress lived in a fabulous setting but looked sad and was watching all-night TV. She gazed for a long time at the carpet she had ordered and several times ran a red toe nailed foot over it to check its softness. Then she accepted it, like a bouquet of flowers she had bought to cheer herself up.

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Related Links

Alessandro Orlando

Alessandro Orlando: “Meravigliosa!”
http://www.youtube.com/watch?v=hEfU1I3gKBQ&feature=related

Alessandro Orlando: Too Busy To Speak
http://www.youtube.com/watch?v=95PQ3NBGuPU&feature=related

Fatollah Habibian

Barry O’Connell: Habibian Nain Rugs
http://www.spongobongo.com/em/em9653.htm